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Machines can understand and translate human speech better than ever before. However, bots from Google to Amazon still struggle to understand your words, handle humor, or do anything much beyond giving you an approximation of what was originally said.

First of all, we’ll need to define what a legacy translation really is. A legacy translation can be defined as a translation done by a previous provider (not your current agency). This can be done by a previous agency or an internal company resource.

When we published the first version of this blog in 2019, Google Translate was the go-to free translation tool for most people. You'd paste in a sentence, get a rough translation, and move on with your day.

Whether you run a blog that reaches readers in different countries or a business with international clients, you probably need content translated from time to time.

Companies have unique brand voices, but their messaging often includes recurring statements and phrases across documents, campaigns, and communications.

In the translation industry, the responsibilities of the translator, editor, and reviewer often overlap. For small internal tasks, you might not need a complete team of experts to produce an accurate translation.